4. Your Pending Revenue Hole: Simple Fixes for Hotel Managers
Running a hotel means juggling a lot of moving parts, and sometimes—even with high occupancy—your profits don’t match expectations. That’s what we call a “pending revenue hole.” Here are simple strategies to plug that gap:
1. Upsell Smartly: Offer upgrades, late check-outs, or add-on services like airport pickups.
2. Focus on Direct Bookings: Avoid third-party commissions by promoting your own website through SEO, social media, and loyalty programs.
3. Rethink Pricing Strategy: Use dynamic pricing tools to adjust room rates based on demand, season, and local events.
4. Package Deals: Bundle rooms with meals, spa sessions, or tours to increase perceived value and total revenue.
